11:30am
–
12:30pm
Track: Center Store - Category Expert Presentation & Exercise
Location: C3, 3rd FloorHere we will discuss merchandising. As products proliferate, more extensions of products and more flavors evolve… how does a retailer display with so many options? What’s the rationale? What are the “must haves”... and what are the products that might vary by region or store locations?
Speakers:
Executive Vice President, Consumer & Shopper Marketing
IRI