Aaron Mace has 15 years experience in the convenience store industry, roughly half of that time spent in operations and the latter half in merchandising. Aaron has worked for 7-Eleven, Sunoco APlus, Mid Atlantic Convenience Stores, before joining The Wills Group / Dash In where he’s worked the last 6.5 years. Over the last 2-3 years, Aaron has managed all categories for Dash In, except food service and dispensed beverage. In Spring 2019 Aaron will transition from category management to a Customer Experience & Innovation role focused on enhancing the existing retail shopping experience and the next generation Dash In stores.
Sessions for Aaron Mace
Option 2: Packaged Beverages - Breaking the VaultLocation: Suwannee 11
Retailers are hesitant to mess with a category that represents more than one-fifth of inside gross profits. But with the largest segments on the downslide and new entries showing promise, it may be time to blow up the cold vault. We’ll explore product assortment, shifting consumer demand and how outside influences are affecting shoppers’ purchase decisions. Join guest moderator, Dana Sump, Senior Category Manager, Casey’s and guest speaker Nik Modi, Managing Director, RBC Capital Markets for a frank and interactive discussion dedicated to maximizing sales and profits in cold vault space.
The Wills Group
A superior learning environment for category managers, their teams and their supplier partners.Request an Invitation