Anna Bettencourt

Senior Category Manager

Verc Enterprises

I am Senior Category Manager At Verc Enterprises. Verc Enterprises is a midsize family owned and operated Gas convenience store chain that operates in Massachusetts and southern New Hampshire. I oversee all category managers and manage my own categories including cigarettes and Tobacco I have been employed with Verc Enterprises for 21 years, for the past 5 years, I have been in category management, prior to that I was in a District Manager.  I am responsible for the overall strategy, merchandising, and growth of cigarette and Tobacco category, as well as other categories.

I am a graduate of Curry Collage of Massachusetts. I am a member of NACS, New England Convenience Store Energy Marketers Association (NECSEMA) and NATO.

Outside of work I love to watch Boston Sports teams especially football, walking, and cross fit class.