Jeremy interned with the Dr Pepper Snapple Group Shopper Marketing team in 2011 and later that year joined the Shopper Insights team supporting the Drug & Dollar channels. From there, he moved to a role supporting both the Convenience Channel and Fountain Foodservice retailers. In 2014 he changed roles again and became the Brand Manager for Crush and Schweppes. Finally, in 2015, he assumed his current role, where he leads a team supporting retailers in the Drug, Dollar, and Convenience channels.
Sessions for Jeremy McManes
Option 2: Packaged Beverages - Breaking the VaultLocation: Suwannee 11
Retailers are hesitant to mess with a category that represents more than one-fifth of inside gross profits. But with the largest segments on the downslide and new entries showing promise, it may be time to blow up the cold vault. We’ll explore product assortment, shifting consumer demand and how outside influences are affecting shoppers’ purchase decisions. Join guest moderator, Dana Sump, Senior Category Manager, Casey’s and guest speaker Nik Modi, Managing Director, RBC Capital Markets for a frank and interactive discussion dedicated to maximizing sales and profits in cold vault space.
Keurig Dr Pepper
A superior learning environment for category managers, their teams and their supplier partners.Request an Invitation