General Session Speaker

Joey Hobson

Vice President of Marketing
View Sessions


Joey Hobson is the Vice President of Marketing- at Maverik—with in-store P&L accountability including everything from Foodservice/Beer/CSD/Candy to Cigarettes, Snacks and Dispensed Beverage.  He oversees the Merchandising, Foodservice, Category Management and Marketing teams. 

Joey joined Maverik in 2011 and has loved every minute of it. Prior to joining Maverik, Joey worked in the consumer-packaged goods industry at Kimberly Clark, working on Huggies, Scott and Cottonelle brands in various Brand Marketing and Shopper Marketing roles.  He spent two years in Bentonville calling on Walmart before he decided he loved his wife and life much more than work and decided to move on to work in the last great frontier of retail, the Convenience Channel.

Joey graduated with an MBA from Brigham Young University with an emphasis in marketing. He earned his BS in Global Trade at Brigham Young University. 

Joey, his wife and four kids live in Farmington, UT. His favorite adventures include skiing, wake surfing and traveling with his wife.