Matt McCourt has spent his entire career in Customer / Consumer Development, leading engagements for many of the world’s largest manufacturers and retailers including MillerCoors, Diageo, Dr Pepper, Pepsi, Garcia y Vega and Red Man just to name a few. The first two third of his career was leading CPG companies where he held a number of positions, including General Manager, Director Business Development, Director of Sales & Marketing and now leader of IRI’s Convenience / Spirits Retail Client development.
In August 2008, Matt joined IRI to lead its Convenience retail business and was then promoted to run its overall Convenience and Spirits Retail Business Development.
McCourt had been speaker at a number of industry events, including NACS Convention and State of the Industry, CSP, Category Management Association as well as many CPG companies.